Research: Buyer Behaviour 2017: Incentive Vs Influence
ThoughtMix Research has released a free white paper on affiliate strategy, specifically looking at the behaviour of buyers in today’s market. Comparing the value of Incentive publishers versus influencers, the white paper covers a survey delivered to consumers to monitor their buying patterns, along side useful insight and expert analysis from the ThoughtMix team.
Which sectors were the strongest — and most surprising — performers in this year’s shopping event? Thoughtmix has the data and breaks down the insights from Black Friday 2023.