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Marketing
5 Reasons To Actively Manage Your Affiliate Programme
A growing number of retailers are starting to recede management efforts on their affiliate programme. It’s estimated that around 40% of retailers using the affiliate channel spent between £10,000 – £20,000 in 2013, compared with…
- Dec 22
Why Affiliate Marketing is Great for Startups
Affiliate Marketing is ideal for Startup business. Why? Because it gives even the smallest retailers the power to be exposed to a huge audience with very little investment. Of course, reaching out to potential publishers without…
- Oct 26
Managing Your Long Tail Affiliate Strategy
Likewise with most affiliate programmes, around 10-20% of your publishers are responsible for most of your revenue generated. There’s always an issue of reliance when it comes to larger publishers and the key is how to…
- Apr 06