Posts Tagged: Affiliate Marketing
IRX 2022 Round-Up
One of e-commerce’s biggest conferences took place this week, with IRX 2022 being held on Wednesday 11th & Thursday 12th of May at the NEC Arena in Birmingham. This year IRX focussed on “the technologies…
- May 13
Brand Partnerships as a Service
This week we take a look at brand partnerships and the benefits they can have for companies, as well as highlight two recent examples of successful partnerships.
- Mar 09
Making The Most Of January
With another year coming to a close, it is time to shift focus to January and how to put a plan in place for a successful 2022!
- Dec 14
Christmas 2021 Preview
With another year rapidly fading in to the horizon in the rear-view mirror, and plans already set in stone for 2022, we thought it would be a good idea to take a little time to…
- Dec 06
With Cyber Monday 2021 upon us, we take a look at how it has developed and even explore how it could be becoming a main rival to Black Friday for retail day of the year.
- Nov 29
Why Black Friday 2021 is Different
With Black Friday 2021 right around the corner, we take a look into why this year should be looked at a little differently.
- Nov 22
Black Friday 2017: Results in Review
ThoughtMix, the UK’s largest specialist affiliate agency has put together a review of its clients’ performance over Black Friday 2017 to highlight performance of publishers and sectors across all affiliate networks. Publishers, networks and industry…
- Dec 01
Content is king…even in affiliate marketing
The channel at the top of marketing strategy meetings is content marketing. Not only a support to SEO, but content marketing acts an inflecting tool for customer acquisition. Most retailers would agree a constant focus…
- May 04
Why demographic targeting is critical in affiliate marketing
With digital spend on the increase and the need for conversions ever more prevalent, ecommerce marketers are extending their research to identify and target their ideal demographic. By contrast, this is often considered less important…
- Feb 24
The Key To Building Successful Partnerships
The affiliate or performance channel is also often referred to as partnerships marketing; because together, you both work towards a mutual gain – delivering more revenue. In your mind, that could relate to more conversions…
- Oct 08