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Affiliate Marketing Blog
The latest updates from Thoughtmix around the world.
Top 5 mistakes marketers make when managing affiliates in-house
These are the top 5 mistakes commonly made by marketers managing affiliate in-house which could hinder the value the channel has to offer.
- Feb 07
Lessons from 10 years in affiliate marketing
An affiliate marketing expert with over 10 years in the industry tells Thoughtmix all about her personal secrets to success.
- Jan 24
How to launch your affiliate program in 2024
Here’s everything you need to know about kickstarting your affiliate program in 2024.
- Jan 04
The fall of luxury fashion retailers and 5 ways to make a comeback
Online luxury fashion retailers are struggling in the cost of living crisis – but these 5 solutions could pave the way for a future comeback.
- Dec 13
Black Friday 2023: Top performing sectors and insights
Which sectors were the strongest — and most surprising — performers in this year’s shopping event? Thoughtmix has the data and breaks down the insights from Black Friday 2023.
- Nov 30
Unwrapping the Christmas marketing dilemma: A jolly good deal or a drain on resources?
A smart marketer’s guide to the Christmas marketing strategies needed to achieve record sales and new customer acquisition during the festive season.
- Nov 27
5 affiliate marketing trends to watch in 2024
These are the top 5 affiliate marketing trends to watch for and some of the affiliates you can work with to create winning strategies in 2024.
- Nov 21
Best practices for your Black Friday 2023 affiliate marketing strategy
Here are 3 ways you can boost Black Friday 2023 sales according to affiliate marketing experts.
- Nov 15
Launch of The Affiliate & Partner Marketing Association
The only collective voice for the affiliate and partner marketing industry, The Affiliate & Partner Marketing Association (The APMA) will focus on elevating the industry, promoting ongoing improvement and higher standards while championing the success of…
- Nov 01
7 trends for affiliate marketing in Q4
Affiliate and partner marketing have shown a consistent rise in performance for retail and DTC brands and continues to feature as an essential part of an advertiser’s digital mix. Part of the channel’s appeal is…
- Oct 26









